Kieran O’Neill

CEO & Co-Founder, Thread

Thread, the fourth company Kieran founded, was created in 2012 and is now used by over 1,000,000 men in the UK. It launched in the US in 2019.

Thread makes it easy for people to dress well. It combines expert stylists with powerful AI to recommend the perfect clothes for each person. Thread is growing quickly, used by over 1 million men in the UK, and has raised $30m from top investors including Y Combinator, Balderton Capital, H&M, and the founders of DeepMind.

Prior to Thread, Kieran founded one of the first video sharing websites aged 15 and sold it for $1.25M aged 19. He was then CEO and co-founder of Playfire, the largest social network for gamers, which he grew to 1.5 million customers before being acquired in 2012. He’s a member of the Forbes, Drapers and Financial Times 30 Under 30 lists.

Reflections on Leadership, Growth, Culture and Scale

Kieran is probably a serial entrepreneur – he founded his first business aged 15, (sold age 19 for $1.25m), his second and third were also acquired. He’s co-founder/CEO of his fourth startup, Thread. In an interactive discussion, Kieran will share some of his experiences and learnings having founded and grown four tech businesses before the age of 30 – three of which had successful exits, the fourth, he’s still driving as CEO. Kieran’s focus at Thread is to drive the growth of the business and keep developing, not maintaining, the company culture.