All the talks from previous Business of Software Conferences from one place. Great SaaS & Software Talks.

If you want to watch previous BoS Talks, you can access all of the publicly available ones from here, listed by year. The more recent talks will link to the video of the talk, a transcript, the speakers slides, any follow up online AMAs and attendee notes. Great talks on building SaaS and software businesses.

Enjoy!

Business of Software Conference Europe 2019, 11-12 April 2019, Cambridge UK

This April we’re running our 18th Business of Software Conference. Over the past 13 years we’ve spoken to hundreds of founders and CEOs of software and SaaS companies looking to scale their business. We’ve seen a common set of problems and hurdles that they encounter during the growth stage.

This year at BoS Europe we’re answering some of the most common questions we see scaling companies struggling with. We’ve brought in speakers who have experience taking companies through these problems, either as CEOs/Founders scaling their own companies, or as consultants helping SaaS companies to take the leap into growth.

Here are the most common questions growth companies have – find some answers at BoS Europe

Wade Foster, Founder/CEO, Zapier

We had a fantastic conversation with Wade Foster about remote working yesterday. Wade is the Founder and CEO of Zapier, a 200+ person company who’ve “never spent a dime on an office”, as Wade says. All their employees work remotely, distributed across the world. Wade has an extraordinary amount of insight into what it takes to make remote work successful and in this Q&A session we mined the depths of his knowledge, discussing hiring, onboarding new staff, how to manage employee benefits across countries and cultures, standup meetings, and how to communicate effectively across the company.

This hour of Q&A is full of useful insights and practical advice from someone who has spent years iterating on and improving the process of working remotely. Watch, listen, and learn.

See the hangout & sketch notes below

Join us on Wednesday 6th March for a live online Q&A with Wade Foster on Remote Working, CEO/Founder of Zapier

Wade Foster and his co-founder started Zapier (it rhymes with ‘happier’) back in 2011 during a hackathon. Now, the company has over 200 employees and no office. Zapier is a fully-remote company, and has no intention of changing that.

Join us for a Q&A where Wade will share his processes for running a fully remote organization – how Zapier goes about hiring and onboarding their employees, how they run meetings, and how they work to continuously improve their culture.

The Q&A will also be shown live in The Bradfield Centre in Cambridge UK, preceded by a screening of Wade’s talk from BoS Europe 2018.

Scroll down to join us Online or at The Bradfield Centre in Cambridge, UK.

Tania Katan, Author, Creative Trespassing

After years of smuggling creativity into the corporate sector without getting busted, Tania has learned that we don’t need to be in a job that is distinctly creative in order to be distinctly creative in our job. In fact, no matter how tedious the task, or how buttoned-up the office environment, we can all learn to conjure imagination anywhere, anytime.

How? By choosing to stand out rather than fit in.

Full of hilarious stories, wacky, battle-tested exercises for flexing your creative muscles and PowerPoint slides like “Fire Hierarchy,” and “Transform the Norm,” you’ll learn tools and strategies for taking more creative risks, leading with more imagination, facing fears and embracing obstacles as an opportunity to accelerate growth, and the ability to find inspiration where others see only limitations.

Video, Slides, & Transcript below

11-12 April 2019, Churchill College, Cambridge UK

We couldn’t run Business of Software Conference without our wonderful supporters. Their support ensures we can focus on putting together a great schedule of interesting speakers, and help provide people who wouldn’t otherwise have been able to attend with Scholarship tickets.

Read on to find out who is supporting BoS Europe 2019, and how your company could get involved too.

Thanks to our supporters: Twilio, Mills & Reeve, Central Working, & The Bradfield Centre

Join us on Thursday 14th February for a live online Q&A with Jared Spool, Founder of UIE & Centre Center

Page Views. Time on page. Number of ‘E’s on homepage. NPS. $$$ Lost by not having a guest checkout.

All these things can be measured. But should they be metrics? And if we do track them, do we really know what we’re measuring? What’s the difference between 6/11 and 7/11?

If you let your software development process be ruled by the wrong UX metrics, you can easily take your business down a path you regret. Jared Spool gave a brilliant talk on this subject on BoS USA 2018, and will be joining us for a Q&A session on Thursday 14th February.

The Q&A will also be shown live in The Bradfield Centre in Cambridge UK, preceded by a screening of Jared’s talk from BoS USA 2018.

Scroll down to join us Online or at The Bradfield Centre in Cambridge, UK.

Jared Spool, Founder, UIE

Design is a process where we finely tune our intuition to create great user experiences. Yet, sometimes, what we think is best rivals the metrics. What do we believe – our gut or the data? In the world of KPIs, some practices, like growth hacking Monthly Average Users (MAUs), have hurt the online experience. What can help designers have better instincts? What do you really need to help management interpret data and create analytical experiments that provide design insights? This talk will show you:

• What easily-collected analytics, like bounce rate, actually tell us about our users’ experiences
• Why techniques like a money-left-on-the-table analysis can show us how metrics impact design
• Why asking, ”Would you recommend this?”, is a bad way to measure brand engagement

See the Video, Slides, and Transcript below

Paul Kenny, Founder, OceanLearning

Paul Kenny is no stranger to the Business of Software Conference stage. A sales coach with experience working with software companies including Redgate and StackExchange, Paul has a huge amount of experience and insight to share on the process of selling your software. In this talk from BoS USA 2017, Paul talked about the important things to get right to set your company up well to turn your software into money.

Paul is returning to speak at Business of Software Conference Europe 2019 in Cambridge, UK in April. He’ll be talking about how to scale and onboard sales teams effectively. Find out more about BoS Europe 2019 here

Video, Slides, & Transcript below

11-12 April 2019, Churchill College, Cambridge UK

We couldn’t run Business of Software Conference without our wonderful sponsors. Their support ensures we can focus on putting together a great schedule of interesting speakers, and help provide people who wouldn’t otherwise have been able to attend with Scholarship tickets.

Read on to find out who is supporting BoS Europe 2019, and how your company could get involved too.

Thanks to our sponsors: Balsamiq, New Peak Partners, Draper Esprit, YouCanBook.Me, & SoftwarePromotions

11-12 April 2019, Churchill College, Cambridge UK

Business of Software Conference Europe 2019 is less than 3 months away!

As we enter the new year, we’ve got April’s conference in Cambridge, UK in our sights. The Schedule is shaping up wonderfully, with some fantastic new speakers to announce both now and next week. Read on below to find out more about speakers from Mixcloud, Dressipi, Know Your Team, and eqsystems.io.

Ticket prices for both BoS Europe & BoS USA rise on 1st February – so make sure you save your place before the end of the month to get the Early Bird rate!

Find out more about the speakers below