November 9, 2017
By Paddy Heaton
Balsamiq founder Peldi had a dream that he would create a business that ran itself from his back bedroom forever. It soon became clear that life was complicated by the success of the product. Many of the big decisions at Balsamiq have been motivated by a desire to nurture the Balsamiq user community while offering his distributed team a great place to work. Whilst they remain big motivating factors, as the company has grown to a team of 25, some of the assumptions that held true in an organization with a handful of people no longer apply. In fact, almost everything changes at 25 people.
Peldi returned to speak at BoS Europe 2017 to consider some of the big changes he’s tried as a founder, sometimes unsuccessfully, to continue to develop the business and retain the core values of the company.