Innovation: Catching The Next Wave | Free Hangout with Rita Gunther McGrath & Michael Sikorsky | 9th April, 12.00 ET

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Ever heard of Dollar Shave Club?

(If you actually hadn’t, you can thank us later for showing you this advert)

They disrupted a massive industry, and sold their business to Unilever for $1 billion.

Dollar Shave Club spotted an opportunity. They took advantage of an inflection point to destabilise existing competitive advantages.

How can a SaaS business take advantage of software-driven inflection points?

Join us for a hangout with Rita Gunther McGrath and Michael Sikorsky about Innovation – 12.00 ET, 9th April.

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Rita and Michael gave a talk on this subject at Business of Software Conference USA 2017 – click here to watch.