Join us in London for the next Business of Software conference on 5 – 6 June 2017.

Learn from the Best in the Business, with the Greatest People in Software.

A conference that supercharges your brain with two days of exceptional, actionable, ideas to run better software companies – and enjoy life more.

No sales pitches. No panels. No secret VIP rooms. Just smart software people learning together.

Latest News

First speakers & new venue have now been announced.

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Alex Osterwalder

Founder, Strategyzer

Alexander Osterwalder is a speaker, teacher, business model innovator and software entrepreneur.

Giacomo ‘Peldi’ Guilizzoni

CEO, Founder, Balsamiq

Giacomo Guilizzoni is universally known as Peldi, because it’s easier for everybody.

Dupsy Abiola

CEO, Founder, Intern Avenue

We first met Dupsy at our Lean Startup event with Eric Ries where, not exactly backward about coming forward, she was first in line to pitch a question to Eric.

Vince Darley

VP Growth, Deliveroo

Vince Darley is the VP Growth at Deliveroo, a tech company focused on delivering your favourite restaurant meals to your door, through a combination of great software, fantastic operations and logistics, and topnotch marketing.

Jon Reynolds

CEO, co-Founder, Swiftkey (now Microsoft)

Jon Reynolds is co-founder and CEO of SwiftKey, the keyboard time-saver used by over 300 million people. SwiftKey’s mission is to enhance interaction between people and technology.

Kirsten Butzow

Product, Pragmatic Marketing

Kirsten has 20 years experience of product management and marketing with leading Global 500 companies including Pearson and Fujitsu.

Why should I come to Business of Software?

  • The experience: A conference deliberately small at 150/200 friendly attendees to allow for better networking and fulfilment of personal goals.
  • Learn and discover new ideas: A carefully curated speaker line up, sharing hard earned experience on ways to run your business more effectively.
  • Get actionable, practical advice: To be applied to make you a better leader, in a better business, with better software.
  • Work on, not in, your business: A chance to get out of your business and re-evaluate what you are doing, and where you are going.
  • Leave inspired: And afterwards, belong to a global community of people who care about building great software.

Sign up now to attend at our best rate

Want to get all the talks from last years Business of Software Conference USA & Europe (priced at $300 – far more valuable)? Sign up for our email updates below.

See what our delegates and speakers think about Business of Software 2016 in this video:



'Simply the best software conference'

Tobias Lutke, CEO, Shopify

'My favourite conference'

Dharmesh Shah, CTO, Hubspot

BoS is the only place where I feel – professionally – amongst my peers

Scott Farquhar, Co-CEO, Atlassian