The Conference For People Growing Great Software Businesses

Business of Software Conference Europe 2016 is a two day conference for anyone growing or scaling a software business. An intimate, honest, open, event for people who care about their craft and want to understand the things that make a great company work. Share ideas and return with the network you need to take your software business to the next level.

The perfect retreat for experienced entrepreneurs and emerging software leaders.

Business of Software Europe 2016 tickets on sale NOW.

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Stephen Allott

Chairman, Pebble Code

Stephen Allott Chairs Pebble Code and was Crown Representative for SMEs in the UK Cabinet Office for 5 years where he was the driving force behind G-Cloud, a key part of the Government’s Digital by Default strategy.

Bridget Harris

CEO co-Founder, YouCanBookMe

Bridget is co-founder, and deals with YCBM people, business, legal, finance and strategy. On her third career – having started off in the television and film industry, she switched to politics

Rand Fishkin

Wizard of Moz, Moz

Rand Fishkin uses the ludicrous title, Wizard of Moz and is a content addict.

Steli Efti

CEO and Co-Founder,

Steli Efti is the co-founder and CEO of He’s Silicon Valley’s most prominent sales hustler, a YC alumni, advisor to several startups and entrepreneurs and the author of The Ultimate Startup Guide To Outbound Sales.

William H Janeway

Managing Director, Warburg Pincus

Bill has lived the double life of a theorist-practitioner. As practitioner, Bill has been a VC investor for more than 40 years. He built and led the Warburg Pincus Technology Investment team

Guy Mucklow

Founder, President, PCA Predict

Before founding PCA Predict, Guy was finance director for the family property firm A&J Mucklow Group Plc. He left to realise a lifelong ambition to establish his own company.

Why should I come to Business of Software?

A short video on BoS Conference Europe 2015 and why people loved it

  • The experience: A conference deliberately capped at 300 friendly attendees to allow for better networking and fulfilment of personal goals.
  • Learn and discover new ideas: A carefully curated speaker line up, sharing hard earned experience on ways to run your business more effectively.
  • Get actionable, practical advice: To be applied to make you a better leader, in a better business, with better software.
  • Work on, not in, your business: A chance to get out of your business and re-evaluate what you are doing, and where you are going.
  • Leave inspired: And afterwards, belong to a global community of people who care about building great software.

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'Simply the best software conference'

Tobias Lutke, CEO, Shopify

'My favourite conference'

Dharmesh Shah, CEO, Hubspot

Like being hit on the head with an anvil forged of startup culture, ideas, and values.